| Bargaining with the Devil | |
| ÇϹöµå¹ý´ë Çù»ó ´ã´ç ·Î¹öÆ® .. | |
| Àú ÀÚ Robert Mnookin | |
| ÃâÆÇ»ç Simon & Schuster |
| Seizing The White Space | |
| ¿©¹é(White Space) °æ¿µ, ±× ¼º.. | |
| Àú ÀÚ Mark W. Johnson | |
| ÃâÆÇ»ç Harvard Business Pre.. |
| Guerrilla Marketing Goes Green | |
| ¼öÀͼº°ú ȯ°æÀ» À§ÇÑ ÃÖÀûÀÇ .. | |
| Àú ÀÚ Jay Conrad Levinson ¿Ü | |
| ÃâÆÇ»ç Wiley |
| Flip the Funnel | |
| ±âÁ¸ °í°´¿¡°Ô ´õ ¸¹ÀÌ ¾ò¾î³».. | |
| Àú ÀÚ Joseph Jaffe | |
| ÃâÆÇ»ç Wiley |
| Beating the Commodity Trap | |
| ¹ü¿ëÈÀÇ ¼¼ °¡Áö ÇÔÁ¤, ±×¸®°í.. | |
| Àú ÀÚ Richard Anthony D"aveni | |
| ÃâÆÇ»ç Harvard Business Pre.. |
| The Art of Strategy | |
| °ÔÀÓÀÌ·ÐÀ¸·Î º¸´Â Àü·«ÀÇ ±â¼ú! | |
| Àú ÀÚ Avinash Dixit ¿Ü | |
| ÃâÆÇ»ç W. W. Norton |
| The Investor's Manifesto | |
| ±ÝÀ¶ À§±âÀÌÀÚ ±ÝÀ¶ ±âȸÀÇ ½Ã.. | |
| Àú ÀÚ William J. Bernstein | |
| ÃâÆÇ»ç Wiley |
| Inbound Marketing | |
| Àιٿîµå ¸¶ÄÉÆÃ ½Ã´ë | |
| Àú ÀÚ Brian Halligan, Dharmesh Shah | |
| ÃâÆÇ»ç Wiley |
| Think Twice | |
| ¾î¸®¼®Àº ÀÇ»ç°áÁ¤ | |
| Àú ÀÚ Michael J. Mauboussin | |
| ÃâÆÇ»ç Harvard Business Pre.. |
| Behind the Cloud | |
| Ŭ¶ó¿ìµù ¼ºñ½ºÀÇ °ÅÀÎ ¡®¼¼ÀÏ.. | |
| Àú ÀÚ Marc Benioff | |
| ÃâÆÇ»ç Jossey-Bass |